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Head of Digital Marketing

We are looking for an experienced and result-driven Digital Marketing Director to join our awesome marketing team! As a Digital Marketing Director at our company, you will be responsible for setting up, implementing and managing the overall company’s digital marketing strategy, for GOAcommerce but also for the brands in our portfolio.
Digital marketing strategies are extremely important for our company’s success, so your role will play a crucial role in achieving our business goals and objectives.
We are expecting you to have experience and a big passion for digital technologies and utilizing different digital marketing channels.

Digital Marketing Director duties and responsibilities.

• Build, plan and implement the overall digital marketing strategy for our company and also our brands partners
• Manage the strategy
• Manage and train the rest of the team
• Stay up to date with the latest technology and best practices
• Manage and oversee different digital marketing channels
• Measure ROI and KPIs
• Prepare and manage digital marketing budget
• Oversee all the company’s social media accounts
• Measure and manage online content
• Track SEO and Google Analytics data an make complex analysis
• Build inbound marketing plans according to the channels
• Anticipate sales performance trends
• Organize and lead digital marketing team
• Research competition, investigate benchmarks and provide suggestions for improvement

Digital Marketing Director requirements

• 4-6 years of experience as a Digital Marketing Director
•  3-6years of experience in developing and implementing digital marketing strategies
• In depth knowledge of different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
•  2-6 years of hands-on experience with SEO, Google Analytics and CRM software, Facebook & Instagram ads, SEA, mobile ads etc
• Good knowledge of campaigns conversions, data analysis, consumer
• Basic knowledge of web design procedures
• Sense of ownership and pride in your performance and its impact on company’s success
•  Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• MA in Marketing, Digital technologies or similar relevant field

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